Senna Tower: The World's Tallest Residential Building Will Have Apartments Worth Up to R$ 200 Million in Balneário Camboriú - English
Balneário Camboriú, in Santa Catarina, is set to host the tallest residential building in the world: the Senna Tower.
With more than 500 meters in height, the skyscraper will feature 288 apartments, including units that could reach R$ 200 million.
Luxury Units and Pricing
The Senna Tower will include:
Two triplex penthouses of 903 m²
Four duplex penthouses of 600 m²
18 units ranging from 420 m² to 563 m²
204 apartments of up to 400 m²
FG Empreendimentos, the company behind the project, has not specified which units will be priced at R$ 200 million.
Construction and Location
The skyscraper will be built on land owned by Luciano Hang, the founder of Havan, and will be developed by FG Empreendimentos, a company known for constructing tall buildings in the region.
Once completed, Senna Tower will surpass the Central Park Tower in New York, which stands at 472 meters and is currently the world’s tallest residential building.
A Tribute to Ayrton Senna
The tower is named in honor of legendary Formula 1 driver Ayrton Senna, as part of a collaboration between the Senna family, FG Empreendimentos, and Grupo Hang.
Lalalli Senna, Ayrton Senna’s niece, stated that the building is “inspired by Ayrton Senna’s journey of overcoming challenges, symbolizing the ‘Hero’s Journey,’ pushing limits, and striving for excellence.”
Completion and Market Impact
The Senna Tower is expected to be completed within 7 to 10 years, further solidifying Balneário Camboriú as a hub for luxury high-rise developments and attracting both national and international investors.
Currently, the city is home to the Yachthouse by Pininfarina Tower 2, standing at 294.1 meters, making it Brazil’s tallest residential building.
With the construction of Senna Tower, Balneário Camboriú continues to establish itself as a global luxury real estate destination.
Luxury Real Estate Boom in Balneário Camboriú
Luxury apartments in Balneário Camboriú have been attracting investors from around the world, including from the United States, Denmark, the Netherlands, Germany, Italy, and the United Arab Emirates.
The city currently has the most expensive real estate per square meter in Brazil, with prices exceeding R$ 14,000 per m².
With the construction of Senna Tower, the local real estate market is expected to become even more valuable, reinforcing the city’s reputation for luxury and architectural innovation.

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